GA4 WooCommerce events not firing with WoodMart

Hello,

We are using WooCommerce with the WoodMart theme and the official WooCommerce Google Analytics Integration plugin.

GA4 tracking is currently working only partially:

page_view: working
view_item_list: working
begin_checkout: working
view_item: not firing
add_to_cart: not firing
purchase: not firing on the order-received / thank-you page

We verified these events directly using Chrome DevTools → Network, checking GA4 collect requests and the en parameter.

Could WoodMart’s AJAX functionality, custom product templates, cart functionality or checkout/order templates be interfering with the standard WooCommerce hooks/events used by the official Google Analytics integration?

Could you please confirm whether this is a known compatibility issue and what the recommended solution or configuration is?

Thank you.

Hello,

Could you please check how it works with some default WordPress themes like TwentyTwenty Five or WooCommerce Storefront, to understand if it is our theme issue or not?

Best Regards

We tested the same GA4 setup using WooCommerce Storefront instead of WoodMart.

The issue persists: view_item still does not fire, and we only see the page_view event.

Therefore, we can confirm that this issue is not caused by the WoodMart theme.

Hello,

Thank you for testing this with the WooCommerce Storefront theme and confirming the results.

Since the issue persists with Storefront as well, we can confirm that it is not caused by the WoodMart theme.

Please contact the plugin support in this regard. They will guide you better.

Best Regards

Okay, thanks for your help.

Hello,

You’re Most Welcome!

Thanks for your understanding.

If you have a minute, we’d truly appreciate your feedback — it helps us improve the product and shape future updates more effectively. We’d love your feedback on our theme: https://www.trustpilot.com/review/xtemos.com

Thanks for contacting us.
Have a great day.

Topic Closed.
Best Regards.

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