I have been in the webshop industry since early 90s and the challenge has always been to get customers to understand how the webshop works.
After some years with my main webshop and lots of cutomizations i am now working on a new site which should be fully optimized and simple to use. Feedbacks are already amazing.
Have a look at the site her, https://www.arctic-fritid.as and check the page title area following customers on every page, also the blog pages. It is very easy to find product categories all around.
We know that customers has problems in mobile, they do not find filter options, sidebar and/or product categories. All this i have simplified in every archive page. Easy to find product filters and the most important pages, without having to search around.
By now i have one important issue left and that is the quick shop option in product archives. When a customer click on add to cart he get the varian selection, choose a variant and then the add to cart button dissapear. Customer does not understand that he must scroll within the grid to find button, and then they are stuck.
I have fixed this on my main site and will add the fix also to this new site. Actually an easy CSS to fix it.
So team Woodmart, I hope some of my fixes for a better shop can be added in a future update 🙂
Brgds
Rune
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