WordPress blog
Starting September 1, 2026, the WoodMart regular license on ThemeForest will cost $69 instead of $59.
Why now
Envato has significantly increased the commission charged on every sale on ThemeForest. This change affects authors across the marketplace, and it’s the main reason we’re adjusting the WoodMart price. Even at $69, the $10 increase doesn’t fully offset the impact of the new commission — we’ve chosen to keep the adjustment modest rather than make a larger price increase.
Ten years, same price
WoodMart has been priced at $59 since it launched in 2016. During that time, the theme has grown considerably — with 100+ prebuilt websites, Elementor, Gutenberg and WPBakery support, advanced WooCommerce builders, AJAX shopping features, filters, wishlist and compare, performance improvements, and many more tools added over the years.
And all of this continues to evolve alongside WordPress, WooCommerce, page builders, and the wider ecosystem.
After keeping the same price for ten years, we believe a $10 adjustment is a reasonable reflection of what WoodMart has become today.
What doesn’t change
- One-time payment, lifetime updates. You pay once for a license covering a single website — there’s no annual subscription or renewal fee to keep receiving theme updates.
- Existing licenses are unaffected. If you already own WoodMart, nothing changes.
- Same development pace. We’ll keep improving WoodMart and shipping updates on the same schedule, with the same support team behind it.
If you’ve been planning to buy
Until August 31, WoodMart is still available for $59. If you’re already planning to use WoodMart for a store or an upcoming client project, purchasing before September 1 lets you get the license at the current price.
Thanks for being part of the WoodMart community and for helping us build the theme for more than a decade.
